Danish iGaming company Vita Media Group announced it has won the Casino Affiliate of the year award at the 2022 edition of the EGR Operator Awards held in London. It is the first major award that the company has won.
Vita Media Group’s CEO Jimmi Meilstrup stated in a press release that he believes this award “comes as an appreciation from the iGaming world to all the employees in the company who are delivering extraordinary results every day.”
“On behalf of everyone in our company, I am deeply grateful for this award which is the first large-scale award that we have won as a company. From day 1, we promised the iGaming world we are going to build this company on the principles of loyalty and trust,” he added.
“Through hard work, a lot of research, and indeed a great amount of quality traffic generated and delivered, we have excelled in casino affiliation. To everyone who chose Vita Media Group as a partner, thank you, and be sure to expect even better results from us in the future,” Meilstrup said.
During the award night held in London on October 27, 2022, Vita Media Group was shortlisted four times in different categories, including Affiliate of the year (Headline category); Casino Affiliate of the year; In-house product for the in-house developed iGaming loyalty and reward platform Ekstrapoint.com; Affiliate Program for the fast-growing developed affiliate program OMG Affiliates.
In the Casino Affiliate of the year category, the judges from the EGR Operator Award were reviewing applications based on significant traffic, player numbers, ROI for operators, ability to build strong partner relationships, brand innovation and marketing, and player retention strategies.
The EGR Operator Awards are organized by EGR Global, a publisher of online gaming B2B news, analyses, and research. In 2021, Vita Media Group was shortlisted for the first time at the EGR Operator Awards in the Affiliate of the year category for affiliation services and the Rising Star category for its affiliate program OMG Affiliates