Betsson announced it has been granted operator and supplier licenses for online gaming on the locally regulated market in the province of Ontario, Canada; while a B2C offering has just been launched through Betsson’s global brand, Betsafe.
The company launched a broad B2C offering through Betsafe, including online casino and sports betting, for the Ontario market. Its products will run on the platform of Strive Gaming and will be available to customers in Ontario via Betsson’s native mobile app, available for download via Apple Store and Google Store, as well as via the website ot.betsafe.com.
Betsson also received a supplier license, which enables the group to also offer the sportsbook product on a B2B basis to other operators.
Ontario, home to almost 40% of Canada’s 38 million inhabitants, is economically the most important province of the country and the online gaming market in the province is widely expected to become one of the largest in North America, notes the company.
Pontus Lindwall, President and CEO of Betsson AB, commented: “We are pleased to obtain the necessary licenses to operate with both a B2C and B2B offering in the locally regulated online gaming market in Ontario.”
“We are convinced that there are great opportunities for Betsson in Ontario in both the B2C and B2B channels as we bring a highly competitive offering to the market,” he added.